Most operators know
their revenue.
Almost none know
their cost per stop.
TurfVision fixes that. Professional Excel toolkits, spray SOPs, sales scripts, and hiring docs — built from 30 years and $12M+ in real lawn care operations.
Bundles
Start with what you need.
Scale when you're ready.
Every bundle is a one-time purchase. No subscription. All future updates included free. Buy individual products anytime — or grab a bundle and save.
- ✓Spray Operator SOP Pack ($29)
- ✓Lawn Care Sales Scripts ($12)
- ✓Objection Handling Guide ($9)
- ✓Technician Hiring Kit ($14)
- ✓TurfVision OS™ v5 ($49)
- ✓Inside Sales Training Kit ($29)
- ✓Lawn Care Sales Scripts ($12)
- ✓Objection Handling Guide ($9)
- ✓Technician Hiring Kit ($14)
- ✓Customer Onboarding Kit ($19)
- ✓TurfVision OS™ v5 ($49)
- ✓Daily Pulse™ ($39)
- ✓Chemical Costing System ($29)
- ✓Spray Operator SOP Pack ($29)
- ✓Inside Sales Training Kit ($29)
- ✓Customer Onboarding Kit ($19)
- ✓Technician Hiring Kit ($14)
- ✓Sales Scripts ($12)
- ✓The Operator's Playbook ($32)
Prefer to buy individual tools? Browse all products →
What's Inside
Tools that run your operation.
Every toolkit is built around the decisions operators make every week — pricing, tracking, analyzing, and growing.
Build a real cost-per-stop price for any property size. Know your floor before you quote — every time.
Track gross margin, cancellation rate, revenue per customer, and 7 more metrics — updated weekly in 15 minutes.
Compare this year vs. last. See exactly which line items moved your margin and by how much.
Track cancel reasons, spot churn patterns, and intervene before accounts are gone for good.
Free Gross Margin Calculator — plug in your numbers, see exactly where you stand.
Who It's For
Built for operators who are serious about the numbers.
If you're looking for motivational content or basic lawn care advice, this isn't it. TurfVision is for operators who want systems, data, and documents that actually run a business.
You're past the scrappy phase but not yet running on systems. You're making money but don't fully know your cost per stop, your route efficiency, or why some months feel better than others.
You know you need a KPI dashboard. You've tried to build one in Google Sheets. It works until it doesn't. You need something that's actually maintained and verified.
You're adding spray services and need chemical costing, SOPs, and licensing intel for the Southeast — not generic advice that doesn't account for TN, MS, or AL rules.
You need a hiring system that produces reliable technicians, a sales rep who can actually close, and onboarding docs that reduce cancellations in the first 30 days.
What this is NOT: A course, a coaching program, or a subscription. Every product is a one-time purchase, immediately downloadable, and built to be used on the job — not watched on a laptop.
From operators
What operators say.
Built for the operators who actually run routes — not theory, not guesswork.
“I've been running 3 trucks for 6 years and never actually knew my gross margin. Plugged in my numbers and immediately saw I was underpricing two of my programs. Fixed it before the next renewal cycle.”
“The KPI Scorecard changed how I run my weekly review. I used to just look at revenue. Now I track cancellation rate, stops per tech, and margin per route. Different business.”
“Bought the Complete Operator System. Setup took about an hour. Worth 10x what I paid just from finding out which route was bleeding margin every week.”
“Finally tools built by someone who's actually run routes — not some software company that's never touched a spray rig. The pricing model alone is worth it.”
Start Here — Free
Free tools for every operator.
Get a feel for how TurfVision builds things before you spend a dollar.
Answer 5 questions and find out if you're undercharging. Most operators discover they're leaving $15–$30 per stop on the table.
Take the Audit →Enter your stops, hours, revenue, and chemical spend. Find out which routes are making money and which ones aren't.
Open Calculator →Top 20 spray products with label rates, cost ranges, and timing windows. Laminate it and put it in every truck.
Download PDF →20 weeds. ID tips. Control products. Application timing. All regions. The quick reference every spray tech needs.
View Guide →FAQ
Common questions.
Ready to run tighter numbers?
Start with the free tools.
Upgrade when you're ready to go deeper.
Download the free Gross Margin Calculator and see where your business actually stands. No email required to browse — just download and use.